Over the past few years, gaming has gradually developed into a lucrative industry that boosts the economy by millions of dollars. Despite being ignored, the sector in Pakistan has had steady growth throughout the years. Arsalan Ash and other talented gamers have constantly done well and brought honour to their nation.
The Pakistan Software Houses Association (PASHA) and Tencent Games recently hosted a conference where the gaming sector and its possibilities were reviewed. Government representatives, game developers, game studios, business owners, freelancers, and telecom carriers were among the attendees.
Discussing the sustainability, future and challenges of the gaming industry, the panel highlighted that once obstacles are removed and the industry becomes sustainable, it could do a lot of good for the economy. ‘LihShiun’, Tencent’s Senior Director for Public Affairs said that the IT sector that’s trying to set its place in the gaming industry is “well-poised to capture the immense opportunities the global video games industry brings.”
Being such a large market, the promotion of the gaming industry in Pakistan will bring numerous benefits to the country. Primary benefits include direct revenue and job creation since more companies would result in thousands of jobs, thus improving the current state of Pakistan’s job market.
Secondary benefits of the industry include things such as E-sports and other competitive competitions, which are also considered a great revenue stream.
“You can see how much potential there is for Pakistan’s video gaming business given the expanding application of video game-related technology in other sectors and areas like industrial design and cultural heritage promotion and conservation,” said Shiun.
Badar Khushnood, the chairman of PASHA, emphasised that Pakistan’s IT sector has access to a $90 billion market, simply from mobile gaming. He continued by saying that Pakistani software companies have long produced games for audiences abroad, and that, with the right regulations in place, “the gaming sector may promote economic growth in Pakistan.”