PikchurTV is here to entertain the audience and separate out from the competition right when we felt there was a need to promote local artists and material a little more. Pikchur Tv is a pioneering streaming service in Pakistan that strives to reach the underserved populace as well as the younger Millennial and Gen-Z generations. It’s here to amuse you! They are shifting the focus of Pakistani entertainment away from traditional dramas and toward fictitious content with their unique content.
They separate out from the competition thanks to their emphasis on content relatability. Although there is a sizable audience for streaming services like Netflix and Amazon Prime, Pakistani media and culture are underrepresented there.
However, PikchurTV guarantees its viewers that it will fill in the void and provide content that will touch hearts and mirror lives of us, you, me, and many others around us. PikchurTV’s slogan is “picture humari b kahani tumhari.”
It is reasonable to assume that other online streaming services like Netflix and Amazon Prime now have a new and improved competition that aims to capitalise on its USP of connecting with various Pakistani demographics.
There are other shows on PikchurTV besides the saas bahu dramas and daily sobfests that hurt our eyes. Phatak, a first-of-its-kind season, made its premiere on PikchurTV, and viewers praised it for being innovative and giving modern society’s problems weight.
The platform also provides the content in regional languages of Pakistan like Urdu, Punjabi and Pashto that sets it apart from the rest and makes its connection even stronger with the culture and traditions of our motherland. All of this and much more in just a singular streaming channel like no other!
PikchurTV has created opportunities for the untapped young talent of Pakistan by giving them quality and relatable content that has the potential to contribute to heartening the entertainment industry.